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Accessible
Website Design

Websites across Canada are now required to comply with Web Content Accessibility Guidelines (WCAG) 2.0 AA to ensure they’re accessible to everyone.

Beyond compliance, accessible web design is about creating a digital experience that’s inclusive, thoughtful, and built for everyone who visits your site.

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Why Does My
Website Need to be Accessible?

Your website is an extension of your store or business. Just as you would have ramps, special parking and automatic doors at your physical location, your website also needs a universal design that everyone can access. When you remove barriers, you meet customers where they are. 

Website accessibility aligns with new legislation while also serving your customers and clients better. Here are a few key things to know about accessibility and why it matters:

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Over 6.2 million people in Canada have a disability that can affect their online experience.

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The global disposable income of people with disabilities and their families is $8 trillion.

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Older generations require accessibility now or will require accessibility in the coming years.

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Updates from Google may eventually rank accessible websites higher than those that aren’t.

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Keep Your Business Inclusive

Is Your Website Accessible and ADA-compliant?

Learn whether your site is accessible for people with disabilities according to legislation:

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Compliance Checklist

If you’re looking to make your website more accessible, these principles from the Web Content Accessibility Guidelines (WCAG) are a great place to start.

  • Websites must be perceivable, operable, understandable and robust
  • Web content must aim for a minimum reading level
  • Heading tags must be used for assistive technologies
  • All images must contain alt text
  • Use phrases for links to tell the user what to expect, rather than simple commands
  • The use of audio and video captions
  • A 4:5:1 colour contrast ratio between foreground and background colours
  • Users must be able to stop or pause time-based media
  • All web content must be keyboard accessible
  • Timed content must give appropriate time for users to read and comprehend the information
  • All text must have options to be enlarged
  • Web pages and related technologies must clearly state their purpose
  • Support and assistance must be available to correct any mistakes or errors
  • & So much more

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Work With Blue Ocean Interactive Marketing for an Inclusive Website

If the list above feels overwhelming, you’re not alone, and you don’t have to figure it out on your own either. As a digital marketing agency, we provide the expertise and tools necessary to ensure your website complies.

Let us help make your website more accessible today.

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Growth You Can See
Results You Can Trust.

Based in Calgary, Alberta and trusted coast to coast, our digital marketing agency combines award-winning web design with proven marketing expertise.

With a 14-year legacy of Consumer Choice Awards in custom Web Design, we’ve helped e-commerce businesses across Canada scale with growth-minded strategies.

Growth doesn’t happen by chance. It happens by design.

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